How can SHARP manage to sell refrigerators at a low price? Does it sacrifice quality for price?
Jun 15, 2008 by Javed | Posted in Other - Electronics
Sharp always sells refrigerators at a low amount than their rival LG or Samsung or Hitachi. Here comes the question of blue blood. Does a LG or Samsung or Hitachi refrigerator have more quality than a Sharp?
Well..Its to establish a brand image.LG n Samsung are well known companies and their insist never falls..So the only thin Sharp can do is to lessen their price.Its just their marketing master plan and you can call it "Price skimming strategy"..Jus
Kaavy querido!! | Jun 15, 2008
Sharp targets 20% growth in business solutions products in the ...
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